Learn from eCommerce Experts

Digitization is revolutionizing marketing strategy. From mobile and big data to new customer monitoring tools and the global emergence of social networking, recent technology has revolutionized the modes of communication through which businesses and brands engage with consumers.
This program is designed to help future executives understand the new rules of marketing in the digital age, covering a range of topics that include search marketing, social network marketing and analytics, predictive modeling, mobile advertising and commerce, CRM strategy, and digital advertising.

Actionable Training

Get practical experience with theoretical underpinnings

Interesting Quizzes

Challenge your e-commerce knowledge and outsmart your competition

Premium Material

Proven tips and tricks from experts sharing their most recent insights.

Our Most Popular Courses

Our SEO, SEA, CRO and e-Commerce modules scoring high in customer satisfaction

MS4: Building Long-Term Customer Relationships

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MS5: Buying Dynamics of Consumers and Businesses

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MS7: Competitive and Effective Brand Positioning

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MS12: Developing and Managging Strategic and Integrated Marketing Channels

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MS13 Managing Retailing, Wholesaling, and Logistics

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MS14: Designing and Managing Integrated Marketing Communications

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MS15: Managing Communications: Advertising, Sales Promotions, Events and Experiences, and Public Relations

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MS16: Managing Digital Communications: Online, Social Media, and Mobile

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MS17: Managing Personal Communications: Direct and Database Marketing and Personal Selling

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MS18: Responsible Marketing in a Global Environment

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Content Magnet

Copywrite tips that will turn your content into a sales magnet

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Be in Demand with Our Professional Training

More chance of an interesting internship and a good career with certificates from your trainer

Seth Godin - author and former dot com business executive

Get started increasing the number of visitors and the relevance of the visitors for your shop. Improve conversion with experiments and ensure that loyal visitors return

Apply SEO, SEA, Social Media and other traffic generating channels

Put the theory of SEO, SEA, CRO en other e-Commerce experts in practice. Apply the tips from the Google Digital Garage, the e-learnings of e-Academy and see the results in real time

Trusted e-commerce sources

What Our Students Have to Say

"The practical approach taught me more than reading two books about online retail"
Kelvin Zwart
Bachelor student
"During my internship I had a head start due to my practical experience with Woocommerce, SEO and conversion rate optimization. I owe my job to it "
Zasha Swan
Customer Care, KLM
"Don't hesitate one moment -- take this class! What you will take away is cerebral and strategic."
Frank Jones
Student MBO
"The combination of theory and practice quickly made it clear to me that I like conversion optimization best. I am now working as an independent CRO consultant. "
Jack Brownn
CRO expert at JB