How to calculate conversion rate?
An essential part of maintaining a viable conversion rate optimization process is making sure you are tracking conversion rates across your channels. To do that, you need to know how to calculate CRO.
Here’s what a common conversion rate formula looks like:
Say your store had 50 sales and 1,000 visitors last month. Your conversion rate is 50 divided by 1,000 (.05), multiplied by 100, which equals 5%.
What’s a good conversion rate for your store? The latest surveys and studies show the average conversion rate for ecommerce sites is 2.86%. As a new store owner, a good goal to aim for is between 1% and 2%. The following conversion rate optimization strategies will help improve your conversion rate over time.
Dutch 
English