Previous Lesson

Core Marketing Concepts

MS1: Scope of Marketing for New Realities Core Marketing Concepts

Lesson Content

0% Complete 0/10 Steps

Needs, Wants, and Demands

The Ipad Needs, Wants and Demands

Target Markets, Positioning and Segmentation

Offerings and Brands

What brand has this logo

Marketing Channels

Paid, Owned, and Earned Media

Impressions and Engagament

Impressions and Engagement

Value and Satisfaction

Heineken 5 Forces

Marketing Environment

Previous Lesson

English